Rest your eyes on the collection decorated with arresting batik motif.
Only a few cultural icons hold as much significance as Batik. With a historic legacy spanning over a thousand years, Batik is a cherished heritage craft revered worldwide especially in Southeast Asia, including Indonesia, Singapore and the Philippines. In Malaysia, batik is equally popular among locals, be it Malay, Chinese or Indian.
The latest Coach collection celebrates this cultural icon by collaborating with Malaysian fashion label, INNAI. The collection blends INNAI’s signature artwork and Coach’s iconic design codes, reinterpreting classic batik motif through a modern lens. The result is a highly decorative collection embellished with INNAI’s emblematic “Paradise Swirl” — which nods to the label’s origins and the Eastern Malaysian coastline. Splashed in pastel colours, the “Paradise Swirl” pattern is brought to life with hand-crafted wax and dye technique through a curated collection of t-shirts and classic totes.
The Coach x INNAI collection is now available at Coach retail stores and on malaysia.coach.com. Once you’re done with this story, click here to catch up with our April 2024 issue.
