New York retailer Kith has recently released its Kith x Versace campaign images featuring model Lucky Blue Smith.
Shot by Pierre Toussaint and styled by Kith’s founder Ronnie Fieg, Lucky Blue Smith is seen donning a velour puffer jacket, a silk blazer, a denim zip jacket and a nylon tracksuit and a hoodie.
The collaboration was announced back in September last year and was set to produce more than 100 pieces consisted of outerwear, formal wear and sportswear. The team-up also included the re-interpretation of ’90s Amico Trainer in low-top look in leather mids, pony hair mid and leather lows.
For this collection, Kith was responsible for designing the collection while Versace managed the luxe fabrications. Versace’s archival prints were also revived and its iconic Medusa logo has been redesigned, for the first time ever, this collaborative collection.
To celebrate the remarkable partnership, Kith’s founder Ronnie Fieg revealed that every visitor gets to enjoy Kith x Versace experience at selected business partners namely Cha Cha Matcha and Dean & DeLuca where every Cha Cha Matcha buyer will get a Kith x Versace monogram cup for each drink purchase, whereas Dean & DeLuca visitor will get a paper bag with the word “Kith” within Versace’s Medusa logo.
This experience is available until 15th February.
The collection will hit Kith shops on 15 February and its online store at 11 a.m. EST on the same day. The collection will also be available at selected Versace flagship stores.
