Coach proclaims its love for the city of New York with a presentation of its Spring 2025 collection at The Highline Spur. According to Coach Creative Director Stuart Vevers, it’s important that “Real clothes are presented in a real urban environment.” Choosing to do the show among the concrete and greenery, on a park overlooking the west side of Manhattan, sounds like the perfect choice. There’s something undeniably special about this metropolitan jungle, beyond even its iconic parks.
This season, however, the love letter isn’t just for the city; it’s also for the youth. And more than just a collection is needed to say that a house designs for the new generation. It takes understanding them to their core—their humour, their dressing, and their pop culture.
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The runway show opened with a satirical “I ❤️ New York” shirt, setting the tone for a collection that was both playful and authentic. Bags took on whimsical animal shapes, while casual staples like denim vests, shorts, and jeans were reimagined with a modern twist. Cropped leather biker jackets and oversized bags overflowing with charms captured the essence of the Big Apple.
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Beyond the runway, the front row was filled with celebrities who became an extension of the show. Stars from around the world, including Coach Global Brand Ambassador Lee Young Ji, the Los Angeles-based girl group KATSEYE, Actor Nanon Korapat, and Rapper Milli from Thailand, graced the event. Representing Malaysia and Singapore were Glenn Yong, Eyka Farhana, and Alvin Chong.
Nanon Korapat
Lee Young Ji
KATSEYE
Milli Phuckitol
Alvin Chong
Eyka Farhana
Glenn Yong
